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Male gilet

With synthetic lining, pocketing, padding and ribbing - it is hard to understand how this plastic puffer gilet from M&S is ‘kinder to the environment’ as they claim.

M&S appear to think this is justified due to the use of recycled polyester, yet no exact volume is disclosed, and – coming from PET bottles – this is still a false solution. The full life cycle of the garment is not accounted for and no supporting evidence is given.

This claim flouts CMA guidelines by using comparatives (‘kinder to the environment’) without giving a baseline to compare against.

Made from fossil fuels

No evidence for claim

Made from downcycled bottles