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HP Elite Dragonfly Notebook

HP is a participating company of NextWave, a voluntary initiative which claims to be ‘turning off the tap on plastic pollution by creating the first global network of ocean-bound plastics supply chains’. HP announced that the HP Elite Dragonfly, is the “world’s first notebook with ocean-bound plastics” yet only 5% of the notebook’s speaker enclosure component is actually made with recovered plastic from Haiti.

Products made from ocean plastic help to perpetuate the myth that more consumption can “solve” problems created by consumption. What is more, these products rely on the use of recycled plastic bottles which are better recycled in a closed-loop, that is back into bottles, than down-cycled into non-essential consumer products.

Gimmick

Ocean plastic

Made from downcycled bottles