See What
Comes Out
In The Wash

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Zara's take-back scheme

Zara's take back scheme is a virtue signal to try and demonstrate they are committed to responsible recycling and circularity. They claim you can return 'any clothes to give them a new life' yet the majority of clothing donated in this way ends up as waste, particularly if in poor condition. This burdens low-income countries with piles of textile waste that overwhelm landfills and dumpsites - and globally, only 0.1% of textiles are recycled. Alongside the limitations of these schemes, there is no transparency about where these items actually end up.

Circularity washing

No evidence for claim